Part of being a well-known speaker is building your brand. You can do this in various ways - networking, speaking(!), and building your following on social media, just to name a few. But how are you using your social media platforms to help your audience understand who you are, what you do, and how you can help them? On today's episode, I interview Brad Powell, a video marketing coach and live videographer who teaches how easy it is to create engaging video campaigns with just a smartphone and good storytelling.
We talk about the value of Facebook Live and how to use it to engage with, and build, your audience. You'll learn how to get over the fear of going live, what type of content to share, what kind of technology you need, lighting and space needs, how frequently to post, and mistakes Brad sees people make. He shares his stories and we even take a question from Facebook Live! Oh yeah, did I mention I'm now recording these episodes live? If you'd like to watch the episodes as they're happening, friend me on Facebook to join the fun and have your questions answered in real time! Enjoy!